See.

Understand.

Build.

My work informs and inspires designers to create meaningful solutions through strategic, systems-focused thinking and a deep understanding of the challenges of the people and businesses my work serves. 

Over the past 25+ years, I’ve developed innovation and design strategies, methodologies, and tactics that solve people’s problems, from the monumental to the mundane.

I’m Jonathan Morgan, and this website showcases my experience in Innovation Strategy, Design Strategy, User Experience Design, User Experience Research, Product Development, and Service Design.

  • Experience

    I've played a pivotal role in defining, designing, and developing solutions for Fortune 500 brands, startups, and everything in between. Along the way, I've developed industry specializations in intelligent brick and mortar retail and eCommerce, smart home, medical, insurance and financial, consumer products, construction and home improvement, and more.

  • Expertise

    I’ve experienced first-hand how well-executed research and straightforward strategies lead to successful products and prolific innovation. Through continuous education, deep exploration, iteration, and collaboration, I’ve developed and implemented strategy and design methodologies that have led to the commercialization of more than 50 digital, physical, and hybrid products and services.